What Is Client Rapport?
Establishing Client Rapport Is Critical to Keep Clients Engaged.
When customers call a service provider to come manage a problem, the customer assumes that all will go well, the problem will be resolved quickly, and that the costs will be reasonably rated. And in everyday dealings with customers this is how it should progress. What could be easier?
A critical component toward developing client rapport is to talk to the clients openly about how you are doing, and engage in open communications to improve services along the way. This feedback is priceless, if you take it in and make changes based on what is wrong. Every business that is a service provider needs to focus on the customer needs, satisfying the customer problems and continue to provide a high-level of service to continue engaging and lead generating their client lists for future repeat business.
If it is important to the client’s experience of your service, then the issue should also be of paramount importance to you and your team as well. Clients will develop a high level of loyalty with a service provider if:
·Their needs are met
·Their problem is resolved quickly
·The technicians treat the client and their property with respect
·There is a good level of communication among all parties
·The service provider builds long-term relationships
·The service provider exceeds customer expectations
·The service provider builds trust with the client (coming on time, etc.)
·The service provider elicits feedback on services from the client regularly to improve service processes (posting service evaluation surveys, testimonials, etc.)
Service providers need to be aware of what the clients say in the post service survey to ensure that the clients are completely happy with their services rendered. In this way, the service provider can ask the customer for referrals to their family and friends, to help generate more business and leads for the business over time.
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References
Binsor, K., Anggia, F. & Hotman, P. (2014). Analysis of customer loyalty through total quality service, customer relationships, management and customer satisfaction. International Journal of Evaluation and Research in Education, 142-151. EBSCO Database: ERIC.